Russell Brand: How the comedian built his YouTube audience on half-truths

Russell Brand: How the comedian built his YouTube audience on half-truths

The first time Russell Brand really dipped his toe into the water of conspiracy theories, in early 2021, the effect was swift – a YouTube channel whose videos normally received about 100,000 views was suddenly visited by more than a million people. It won him a new income stream and a fresh army of fans.

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